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GlossaryTerm 17 of 20

Outbound calling

Definition

Calls a business places to reach leads or customers, as opposed to calls a business receives.

Going deeper

01

Common outbound use cases

Sales prospecting, appointment reminders, lead follow up, and customer surveys are all typically handled through outbound calling.

02

How AI changes outbound calling

An AI voice agent can place outbound calls at a volume and speed a human team can't consistently match, since it isn't limited by headcount or working hours.

See outbound calling running at real volume.

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