Someone who just got in an accident is calling more than one firm. Whoever calls back first usually signs the client.
The problem
Elizabeth's firm relied on inbound calls and web inquiries from people who had recently been in an accident, a moment when they were often calling several firms at once to see who would take their case. Her intake team, which handled everything from scheduling to paperwork, sometimes took hours to return calls during busy periods, and she suspected they were losing cases to firms that simply called back faster.
What changed
She set up instant calling on every new inquiry, gathering basic case details and urgency, and booking a consultation directly with an attorney for cases that looked like a fit.
The result
Elizabeth said the firm started signing noticeably more cases from the same volume of inquiries, and several new clients specifically mentioned that her firm was the first one to actually call them back, which she believes mattered as much as anything else in the decision.
Someone who just got in an accident is calling more than one firm. Whoever calls back first usually signs the client.
See what this looks like for your business
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